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  2. National Business Research Institute

National Business Research Institute

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2701 Dallas Parkway, Suite 650
Plano, TX 75093
About National Business Research Institute
  • The National Business Research Institute (NBRI) has conducted scientific, psychological research for thousands of organizations, including a majority of the Fortune 500 companies, since its inaugural study of Frito-Lay in 1982.

    Since then, NBRI has partnered with such notable and diverse firms as Electronic Data Systems (EDS) / Hewlett Packard (HP), CompUSA / Tiger Direct, Texas Utilities (TXU), John Deere, and thousands more to accurately assess the complex psychological issues of their Customers, Employees, and Markets, and take specific steps to improve employee engagement and customer loyalty.

    NBRI is a firm of professional researchers and business consultants with extensive training and experience in the business application of psychological research. NBRI offers a unique combination of talented business consultants and Ph.D. Organizational Psychologists who are professional researchers and statisticians. Having created the survey questions that comprise the foundation of our industry, NBRI has accumulated the largest and highest quality industrial benchmarking database in the world. NBRI is indeed the Global Leader in Scientific Survey Research, Analyses, and Taking Action!
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